With technology adapting in order to cater for our modern lifestyles, the way think is also changing. But is it the development and evolution of the human body that’s causing technology to advance, or is it the other way round?
Why the subject “Modern Designer”? Well, as a designer who studied a more art focussed degree at university, being able to experience the “old school” ways of design application shows how things have changed over the centuries with the way we work. Although wood cut type and letterpress sound a bit of a boring subject, this was the original way of publishing or printing text – today, you can print things from the comfort of your home.
If I needed to search for something when I was young, a trip to the library was required – but today, I reach for the mobile phone and ask Google. Things have transformed for the designer too. Originally, a trip to the typesetter was required for a newspaper ad, now though, I flip up the laptop and away I go. The modern designer is not so hands on as “back in the day” but the tools are still there. It’s taken years to learn the Adobe desktop publishing suite InDesign – the minute details you can apply to text, all with original names such as leading, tracking etc, all applied to the old ways of setting type.
This article is in progress, so check back soon for more…